Value and Benefits Realization

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This subject focuses on the process of creating value for the organization through the measurement and management of benefits from identification to realization and understanding the link between delivering benefits and creating value..

Topics included in Value and Benefits Realization:

- Value and Benefits Overview
   - Defining project success
- Benefits Management
- Value Management and Value Engineering
- Useful External Web-links & Resources.

Other related sections of the PMKI:

- For more on project/program selection and prioritization see
   Portfolio Management.

Value and Benefits Overview

Value and Benefits Realization are closely linked. When benefits are realized, that support the objectives of the organization, value is created. Both are directly linked to organizational governance, the Organization for Economic Co-operation and Development in the OECD Principles of Corporate Governance 2004 define governance as: ‘involving a set of relationships between a company’s management, its board, its shareholders and other stakeholders. Corporate governance also provides the structure through which the objectives of the company are set, and the means of attaining those objectives and monitoring performance are determined’. Sir Adrian Cadbury summarized the aim of governance as: 'to align as nearly as possible the interests of individuals, organizations and society'.

Within this framework 'value' has a wide range of definitions and because the value proposition is ‘in the eye of the stakeholder’ different stakeholders will value different aspects of the same project. Effective value management requires an understanding of what is valuable to the organization and its key stakeholders and then managing the overall 'value chain' to successfully deliver these values. Generating sustainable value for an organization's stakeholders firstly requires the right projects to be done for the right reasons; and yes, they also need to be done right! Then the organizational change management processes need to ensure the deliverables are used in the right way to create the intended benefits and generate the expected value. Doing the wrong projects right helps no-one. The management requirements to achieve these objectives are a value focused strategic plan linked to a sensible portfolio management process, supported by a practical 'project/value delivery capability'.

Benefits Management are the steps taken by the organization to ensure the value intended to be achieved from an investment in a project or program are achieved - See below.

Value Management (or Value Engineering) is a structured planning and review process designed to achieve best value or, where appropriate, best value for money from the project or program - See below

WP: Outputs, Outcomes and Benefits. The relationship between goals, objectives, outputs, deliverables, outcomes, benefits and value.

WP: Benefits and Value. Benefits management and the value chain between the creation of a deliverable and the creation of quantifiable value.

Blg: Linking Innovation to Value. This post takes a closer look at innovation, which is the critical ‘front end’ of the value chain. It does not matter how well you do the wrong projects and identifying the 'right ones' needs creativity, innovation and discipline!

Click through to see more on creativity.

Click through to see more on innovation.


Project Success

Project success is more then being 'on time' and 'on budget'.  A project is successful if it is seen as successful by its stakeholders, and they value the outcome.

Art: Achieving Real Project Success. There are at least three different criteria for success that can operate independently: Project Management Success, Technical Success and Business Success.

Blg: Defining project success – moving beyond benefits realization! Project success appears to be a complex, emergent, characteristic that manifests after the work of the project has been completed - this makes managing for success difficult.

Blg: Defining Project Success using Project Success Criteria. Project success can be ephemeral – successful organizations work to define success so they know when it has been achieved!

PP: Avoiding the Successful Failure! Delivering to time, cost and scope may not be enough, the value of a project is determined by its end users and may change over time.

Prs : Governing to Create Value: An organizational perspective on effective project management. Governance is more than compliance. The purpose of covering any organization is provide effective stewardship of the resources being governed to provide sustainable benefits for the relevant stakeholders.



Benefits Management

Blg: Who Manages Benefits? The various managers and other stakeholders involved in managing the realization of benefits.

Prs: Who Really Benefits? Value is in the eye of the stakeholder! Developing a realistic and achievable benefits management plan requires understanding which stakeholders really matter and discovering what is really important to them.The only purpose of undertaking any business activity is to create value! But the realization of any value proposition is ‘in the eye of the stakeholder’ and effective benefits management requires a clear understanding of what is valuable to the organization and its stakeholders. Some projects generate significant intangible benefits such as reduced risk, enhanced prestige or in the case of regulatory requirements, the simple ability to keep trading; others are focused on generating a positive financial return, most generate a combination of financial and intangible returns. These outcomes are rarely constrained by either time or cost, although both can be a factor.

The challenge at all stages of the value chain from the strategic planning phase through to realizing the benefits from a specific project or program is knowing who is important at this point in time and what constitutes 'value' from their perspective - value may be ‘in the eye of the stakeholder’ but you need to be sure you are listening to the right stakeholders and balancing their competing requirements effectively. This presentation focuses on techniques to understand which stakeholders really matter and discovering what is really important to them. From this basis, a realistic and achievable benefits management plan can be crafted and monitored.

WP: Developing a Business Case. The business case should define the value the project will create if successful, to justify its cost. However, the project manager cannot be held directly responsible for delivering value to the organization.

Art: Stop Throwing Money Away! The effect of sunk costs and emotions on the decision to kill a project.



Value Management and Value Engineering

Value TriangleValue Management is a structured analytical process focused on achieving the best value and, where appropriate, best value for money in products, processes, services, systems and organizations.

The concepts of concepts of Value Analysis, Value Engineering and Value Management were developed from the work of Lawrence J. Miles, working for General Electric during material-supply shortages following the end of World War Two. His insight was that what people really want is not so much the product itself, but to benefit from the function that the product performs - its 'primary purpose'.

Art: What is the value of value? Value is a concept that is unique to each organization and encompasses the total sum of all tangible and intangible ‘value elements’.

Art: Who values value? Assessing and measuring the full value of a proposal in the unique context of each organization.

Art: Creating Value from Change. The different roles involved in generating value from the change created by a project. The relationship between project deliverables and the creation of organizational value are discussed in WP: Organizational Change Management.

Art: Performance Management - the creation of value. Value is maximized when the organization's objectives, strategy and project delivery are aligned.



Useful External Web-links & Resources

Best Management Practice products, UK Government (formally OGC, now Axelos) - the umbrella site dedicated to making access to information quick and easy -
- MoV - Value Management:

Institute of Value Management Australia: The IVMA is Australia’s peak body for the definition of value and the achievement of best value for money -

SAVE International - SAVE is the premier international society devoted to the advancement and promotion of value engineering, value analysis and value management (the value methodology):

AS4813:2007 - Value Management. VM is a structured analytical process focused on achieving the best value and, where appropriate, best value for money in products, processes, services, systems and organizations.


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